“So literally, I was like, what the fuck? Get these down. What are you doing? It’s as if I was the head of Gucci, and there’s all these knockoffs.”
– Veteran tech journalist
Kara Swisher, on AI-generated clones of her memoir,
Burn Book (2024), flooding Amazon. First reported by
404 media, the rip-offs have since blossomed in variety, sporting alt titles (
Tech’s Queen Bee With A Sting), different authors, and illustrious synthetic cover photography. “So I, of course, put them all together, and I sent Andy Jassy [the CEO of Amazon] a note and said, what the fuck? You’re costing me money.”
