Creative economy thinker and entrepreneur Yancey Strickler shares his vision for metalabels, a new model for cultural production “like indie record labels for all forms of creative output.” Following a release proof-of-concept (a ‘record’ in his nomenclature), the Kickstarter co-founder maps creativity after platform capitalism. It entails a move away from lone creator-entrepreneurs to teams, protocol-driven compensation and ownership, and audiences that prioritize context over ‘content.’